More and more companies are investing in customisation to distinguish themselves in the market and from the competition.
The customisation of a product or a complete product line is a crucial event in the life of a company.
It is for this reason that each department at Maldy Italiana will support you as needed, advising and guiding you as best they can along the way.
Customisation is divided into 4 main steps:
STEP 1 (tell us your ideas and what you need in order to create an ad hoc sample)
- TYPE OF PRODUCT YOU WOULD LIKE TO MAKE (frequent use, for coloured hair, etc.)
- SECTOR AND GEOGRAPHICAL AREA OF REFERENCE (professional, retail, online sales, for the Italian and/or foreign market, etc.)
- PRODUCT ASPECT (pearly, transparent, coloured, liquid, gel, creamy, two-phase, etc.)
- PRODUCT CONCEPT (with organic ingredients, without substances of animal origin, efficacy tested, etc.)
- CHOICE OF FRAGRANCE (synthetic, with essential oils) by note (sweet, fresh, floral, amber, etc.)
When everything is defined, the laboratory can begin to study and produce the (free) samples
You will receive the products in anonymous bottles/jars to try out to assess their quality.
Once they have been tried out, you can have improvements made and/or samples approved free of charge.
STEP 2 (once the final formulation has been accepted, you will have to choose the container and the graphic study of the packaging)
We can assist you in choosing the best supplier for the following steps:
- CHOICE OF PACKAGING (shape and type of container and contents)
- CHOICE OF GRAPHICS TO BE DISPLAYED ON THE PACKAGING (product name, brand, etc.)
Once this has been defined, you will have to proceed to order the necessary packaging material.
STEP 3 (industrialisation of the formula and dispatch of the finished product to your warehouses)
- PRODUCTION
- ANALYSIS
- FILLING
- QUALITY CONTROL
- REGULATORY FULFILMENTS
- TRANSPORT
STEP 4 - SALES - NOW IT'S YOUR TURN... GOOD WORK!!!